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kelly

hermes

+4

Retail Confessions: Hermès Beverly Hills

Mar 5, 2026

•

16 min read

Retail Confessions: Hermès Beverly Hills

"I was like, 'Of course you're not waiting for the plane. The plane's waiting for you.'”

Amy Odell
Amy Odell

hermes

+3

The Birkin Game Isn't That Complicated

Jan 22, 2026

•

10 min read

The Birkin Game Isn't That Complicated

The "rules" are far less opaque than they seem.

Amy Odell
Amy Odell

hermes

+3

Birkin Buyer Confessions, Part I
LockSimple

Jan 16, 2025

•

16 min read

Birkin Buyer Confessions, Part I

“It's the only brand where you don't choose the bag. The bag chooses you.”

Amy Odell
Amy Odell

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