Retail Confessions: Hermès Beverly Hills

"I was like, 'Of course you're not waiting for the plane. The plane's waiting for you.'”

Mar 5, 2026

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16 min read

The latest

Can Jonathan Anderson Cure the 'Luxury Ick'?

“You used to dress up for status purposes,” he said. “Now it’s more about the psychology or what group are you part of.”

Mar 3, 2026

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12 min read

🎙️The Hermès Game Is Harder Than Ever. Is It Worth It?

Trading notes with journalist Noëmie Leclercq, who's been investigating Hermès sales practices, the market for superfakes, and more.

Mar 2, 2026

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15 min read

What’s So Insulting About Gucci’s AI Slop

It has to do with Demna.

Feb 26, 2026

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12 min read

Pull up a seat.

Back Row is a reported fashion and culture newsletter covering luxury, celebrity, and power, with context, sourcing, and judgment — not PR.

Retail Confessions

Retail Confessions: Harrods and What Extreme Wealth Really Buys

"Rules don’t apply to people who have money like that."

Jan 20, 2026

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14 min read

Retail Confessions: Chanel, Part III

"These women who buy white Chanel bags think that they can wear indigo denim with it. It's never going to work."

Jan 15, 2026

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13 min read

Retail Confessions: Ralph Lauren

"[Anna Wintour] says, 'If you can’t do it, just tell me. Don’t promise it and not do it.' And I just say, 'I’ll have it done.' And she says, 'OK.' Then she leaves and I panic."

Dec 16, 2025

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14 min read

Retail Confessions: The Neiman Marcus Flagship

"It was like, 'Oh, $6,000 earrings for my 12-year-old granddaughter.'"

Nov 4, 2025

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13 min read

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Retail Confessions: Hermès Beverly Hills

The latest

Can Jonathan Anderson Cure the 'Luxury Ick'?

🎙️The Hermès Game Is Harder Than Ever. Is It Worth It?

What’s So Insulting About Gucci’s AI Slop

Pull up a seat.

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Retail Confessions: Ralph Lauren

Retail Confessions

Retail Confessions: Harrods and What Extreme Wealth Really Buys

Retail Confessions: Chanel, Part III

Retail Confessions: Ralph Lauren

Retail Confessions: The Neiman Marcus Flagship

Get in Touch

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