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the row

the row

+2

The Row Can't Control Influencers

Dec 8, 2025

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3 min read

The Row Can't Control Influencers

"All of these fashion brands... can’t control their images, and that drives them insane," says tech journalist Taylor Lorenz.

Amy Odell
Amy Odell

the row

+1

The Least Quiet Thing The Row Has Ever Done

Oct 27, 2025

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3 min read

The Least Quiet Thing The Row Has Ever Done

That sample sale revealed a LOT.

Amy Odell
Amy Odell

dupes

+2

How Good Are Amazon’s Luxury Dupes, Really?

Jan 8, 2025

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3 min read

How Good Are Amazon’s Luxury Dupes, Really?

The Row sells jelly flats for $890. Amazon sells the same ones for $30.

the row

+1

Can the Olsens Make The Row the Next Hermès?
LockSimple

Jul 25, 2024

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3 min read

Can the Olsens Make The Row the Next Hermès?

An in-depth look at how the famous sisters run one of fashion's most influential brands.

Amy Odell
Amy Odell

© 2026 Amy Odell.

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