Logo
Retail Confessions
Back Row Labs
Podcast
Archive
Submit a Tip
About
Search
Sign In
Subscribe
Oliver Buchannon
Amy Odell
What’s So Insulting About Gucci’s AI Slop

Feb 26, 2026

•

12 min read

What’s So Insulting About Gucci’s AI Slop

It has to do with Demna.

Amy Odell
Amy Odell

carolyn bessette kennedy

+2

The Result of All That Carolyn Bessette Kennedy Fashion Backlash

Feb 24, 2026

•

13 min read

The Result of All That Carolyn Bessette Kennedy Fashion Backlash

Viewers can't get enough of Ryan Murphy's camp fantasy of JFK Jr. and CBK's romance.

Amy Odell
Amy Odell

shoes

+1

🎙️ Luxury Became 'Obnoxious.' Can DTC Fix It?

Feb 23, 2026

•

12 min read

🎙️ Luxury Became 'Obnoxious.' Can DTC Fix It?

The fashion system is broken. Founder Marina Larroudé talks about what she saw from the inside that led her to start her own brand and do it all differently.

Amy Odell
Amy Odell

the row

+1

Retail Confessions: The Row Part II

Feb 19, 2026

•

13 min read

Retail Confessions: The Row Part II

“We wouldn’t offer a hamburger.”

Amy Odell
Amy Odell

olympics

+2

Why Big Fashion Doesn’t Dress Olympic Figure Skaters

Feb 17, 2026

•

12 min read

Why Big Fashion Doesn’t Dress Olympic Figure Skaters

Only a few designers have even attempted to outfit the sport's most elite athletes.

Amy Odell
Amy Odell

chloe malle

+2

Well, That Was Awkward

Feb 12, 2026

•

10 min read

Well, That Was Awkward

Anna Wintour and Chloe Malle’s first joint interview was one big power move.

Amy Odell
Amy Odell

Margot Robbie

+1

How Fashion Is Saving Hollywood

Feb 10, 2026

•

14 min read

How Fashion Is Saving Hollywood

Love or hate the fashion, the 'Wuthering Heights' red carpet tour has been an undeniable marketing success.

Amy Odell
Amy Odell

the row

Retail Confessions: The Row

Feb 5, 2026

•

14 min read

Retail Confessions: The Row

With a side of Prada.

Amy Odell
Amy Odell

Chrome Hearts

The Quietest Loud Luxury Brand in Fashion

Feb 3, 2026

•

13 min read

The Quietest Loud Luxury Brand in Fashion

What do you know about Chrome Hearts?

Amy Odell
Amy Odell

couture

3 Very Important Clients' Honest Thoughts on the Couture Shows

Jan 29, 2026

•

15 min read

3 Very Important Clients' Honest Thoughts on the Couture Shows

"It kind of feels cringe."

Amy Odell
Amy Odell

schiaparelli

+6

Anna Wintour, Lauren Sánchez, and the Death of Fashion’s Old Rules

Jan 27, 2026

•

8 min read

Anna Wintour, Lauren Sánchez, and the Death of Fashion’s Old Rules

People are horrified by scenes of wealth and power colliding at couture.

Amy Odell
Amy Odell

rhode

+6

🎙️'When You're in the Middle, No One Cares'

Jan 26, 2026

•

12 min read

🎙️'When You're in the Middle, No One Cares'

An analysis of what makes celebrity brands succeed or fail. Featuring Goop, Rhode, As Ever, and more, with branding expert Ana Andjelic.

Amy Odell
Amy Odell

carolyn bessette kennedy

+1

A Fascinating New Look at Carolyn Bessette Kennedy

Jan 26, 2026

•

16 min read

A Fascinating New Look at Carolyn Bessette Kennedy

A new book documents her style and career at Calvin Klein in the nineties.

Amy Odell
Amy Odell

victoria's secret

+1

The Selective Backlash to Fashion AI

Jan 25, 2026

•

13 min read

The Selective Backlash to Fashion AI

Victoria's Secret backed off from releasing an AI campaign, fearing negative response. Meanwhile, Etro just released one seamlessly.

Amy Odell
Amy Odell

hermes

+3

The Birkin Game Isn't That Complicated

Jan 22, 2026

•

10 min read

The Birkin Game Isn't That Complicated

The "rules" are far less opaque than they seem.

Amy Odell
Amy Odell

retail confessions

+1

Retail Confessions: Harrods and What Extreme Wealth Really Buys

Jan 20, 2026

•

14 min read

Retail Confessions: Harrods and What Extreme Wealth Really Buys

"Rules don’t apply to people who have money like that."

Amy Odell
Amy Odell

retail confessions

+1

Retail Confessions: Chanel, Part III

Jan 15, 2026

•

13 min read

Retail Confessions: Chanel, Part III

"These women who buy white Chanel bags think that they can wear indigo denim with it. It's never going to work."

Amy Odell
Amy Odell

models

+1

Fashion's 'Recession of Size Inclusion'

Jan 14, 2026

•

13 min read

Fashion's 'Recession of Size Inclusion'

"The root of the problem is that a lot of fashion is run by older white men, so their ideas about women are apparent," says model Lauren Chan.

Amy Odell
Amy Odell
Back Row Has Moved

Jan 13, 2026

•

5 min read

Back Row Has Moved

Same content, different host.

Amy Odell
Amy Odell

emily in paris

'Emily in Paris,' Season 5: Pop-Tarts and Popped Hearts

Jan 8, 2026

•

18 min read

'Emily in Paris,' Season 5: Pop-Tarts and Popped Hearts

It's fashion recap time!

Amy Odell
Amy Odell
10 Fashion Predictions for 2026
LockSimple

Jan 6, 2026

•

14 min read

10 Fashion Predictions for 2026

Featuring the Met Gala, Hermès, Apple Martin, and more.

Amy Odell
Amy Odell

emily in paris

+2

'Emily in Paris' Vs. Real French Style

Jan 5, 2026

•

14 min read

'Emily in Paris' Vs. Real French Style

Dana Thomas lived the fantasy of moving as an American to Paris when she was 18. She shares what she learned about French style.

Amy Odell
Amy Odell
Back Row's Year in Review

Dec 31, 2025

•

9 min read

Back Row's Year in Review

The most popular stories, products, and podcast episodes from the year. Plus, a quick check in on billionaires.

Amy Odell
Amy Odell

gwyneth: the biography

+1

How Gwyneth Paltrow's Extreme Diet Sparked a 'Detox' Craze

Dec 29, 2025

•

7 min read

How Gwyneth Paltrow's Extreme Diet Sparked a 'Detox' Craze

Revisit the origins of Goop and the "detoxes" that turned it into a wellness juggernaut.

Amy Odell
Amy Odell
What Happens When Fashion Only Serves the Rich

Dec 23, 2025

•

11 min read

What Happens When Fashion Only Serves the Rich

This year, I couldn’t stop thinking about all the ways the fashion industry has given itself over to the über wealthy.

Amy Odell
Amy Odell
Load more

Sign up for the newsletter

© 2026 Amy Odell.
Report abusePrivacy policyTerms of use
beehiivPowered by beehiiv